Virtue® 6-in-1 Styler is a universal styling cream that truly does it all. It primes hair to add softness, shine and light hydration while strengthening, polishing and protecting from heat. Powered by the revolutionary Alpha Keratin 60ku® protein, the 6-in-1 Styler is the ultimate multitasking product-a frizzfighter, bounce-builder, style-setter and shine-booster. It also works to help set and seal style for that ideal finishing touch of polish. This lightweight formula blends seamlessly into hair without a trace, works for every hair type and is the perfect go-to for second-day hair and achieving that "done undone" finish. Key Ingredients: Alpha Keratin 60ku®: binds directly to areas of damage and fills them in, repairing and revealing hair that's shinier, stronger and healthier Panthenol (Vitamin B5): a natural B vitamin delivers moisture, softness and shine Tocopherol: a natural form of vitamin E and strong antioxidant, it helps to neutralize free radicals created from exposure to UV light or pollution Strengthening Polymers: naturally-derived hair fixatives designed especially to aid in styling hair Aloe Extract: rich in vitamins and minerals, it conditions and nourishes hair, leaving it soft and shiny Key Benefits: Delivers moisture, softness and shine Repairs damage Protects against free radicals Free of sulfates, parabens, phthalates, synthetic colors and dyes; gluten and cruelty-free Clinical Studies*: 89% of women felt softer hair 86% of women felt their hair looked healthier 85% of women said their hair looked polished 85% of women said their hair looked shinier *Consumer Perception Study of 53 women who used 6-in-1 Styler for 1 week.