Dr Harvey Karp – famed paediatrician and designer of SNOO – is a firm believer in the white noise machine. Configuring an array of sounds to play to your restless sleeper, Happiest Baby decides that there’s no better person (or bear) for the job than SNOObear. This ultra-huggable design puts a friendly face to the science behind the brand, sharing six sounds that are infinitely soothing to young ears while behaving as the perfect snuggle buddy.