Providing a lightweight, medium coverage, the revolutionary

The Ordinary Serum Foundation by The Ordinary Colours

has understandably achieved cult status in the beauty community. Saturated color pigments are suspended in The Ordinary’s unique ‘spreadability system’, meaning that it's easy to apply and allows pigment to look natural on the skin without settling into fine lines and wrinkles.

Available in a range of 21 shades, this serum foundation provides enough choice for everyone, while also helping you to choose the correct shade for your skin color, by identifying underlying skin tones. Each shade is classified by your main skin tone (light, medium or dark) and then a further undertone (P for pink, R for red, N for neutral and Y for yellow). This ensures an exact match which will last you throughout the day.

Containing a non-chemical SPF 15 sunscreen, this foundation has a semi-matte finish and although you could use any primer underneath, it has been specially designed to work with primers offered by The Ordinary.

This product contains no alcohol, silicones, oils, nuts, or gluten. It is also vegan and cruelty-free.