After cutting her teeth at Saville Road and Chloé, Stella McCartney established her own fashion house in 2001. Known for her offbeat proportions and cool tailoring, she has been a pioneer in ethical approach to fashion since the very beginning, refusing to use leather and fur proving there is no need to compromise between environmental issues and impeccable style. Look out for her beautifully detailed footwear and handbags: they are the epitome of British style.