This is a Beyond Beauty product which means it has been sourced, tried and tested and finally declared one of the most new and innovative heroes out there. The Platinum+ is ghd's smart styler with the ultimate advancement in technology. It’s so intelligent it predicts your hair needs and constantly adapts for hair that is 70% stronger. Its one-stroke styling design with ultra-zone and predictive technology predicts your hair's needs and the way you style to ensure the optimum styling temperature at all times. The precision-milled plates with an ultra-gloss coating delivers 20% more shine for beautiful results, while the sleek rounder barrel and unique wishbone hinge allows for quick, snag-free styling with perfect control. Plus, for peace of mind, the styler automatically switches off if not used for 30 minutes. Winner of the Marie Claire Prix D’Excellence Award *packaging may vary from image